The Smokey and the Bandit Trans Am Was So Popular It Saved Pontiac From Shutdown
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The Smokey and the Bandit Trans Am Was So Popular It Saved Pontiac From Shutdown
In 1977, Smokey and the Bandit featured Burt Reynolds driving a black and gold Pontiac Firebird Trans Am. The film cost $4.3 million to produce and grossed $300 million globally โ€” the second highest grossing film of 1977 behind Star Wars. Before the film, Trans Am sales were declining sharply. Pontiac's management had internally discussed ...
52.6K views1 month ago
Smokey and the Bandit: Best Scenes
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