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This $1.1 billion deal came less than two years after the UFC and WWE merged and formed one parent company named TKO. At this time, both promotions, one fighting and one professional wrestling, have seen massive increases in their broadcasting deals to make the conglomeration of companies even bigger.
Khamzat Chimaev faces Dricus Du Plessis for the middleweight title in the main event of UFC 319, and there are plenty of sportsbook promos available for the big fight
Paramount will become the new home to all UFC events in the U.S., while UFC's CEO says the White House may host a July 4 event broadcast on CBS.
Just how big of a surprise was the UFC’s bombshell $7.7 billion deal with Paramount and CBS? So big that even UFC CEO Dana White didn’t see it coming.
Major media rights deals with Paramount and Disney/ESPN fuel investor optimism around TKO's revenue growth potential.
CBS, the first broadcast network to broadcast a live MMA event, could begin showing live UFC events beginning in 2026 with the new media rights deal between UFC parent company TKO Group Holdings and Paramount. Among those potential CBS events is the proposed UFC card on the White House lawn, according to UFC CEO Dana White.
The domestic media rights deal with Paramount is worth more than $7 billion, and is all inclusive — meaning no more PPV.
TKO Group Holdings rode strong revenue from its twin profit engines, the UFC and WWE, to beat analysts' consensus second-quarter expectations.