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Retail media spend is growing. How are marketers incorporating retail media networks in their plans for the year ahead?
“CTV is a strong channel for advertisers today but opportunities exist to make it even better,” said Bill Michels, Chief ...
Milan, June 3, 2025 – According to data released by Auditel, the Italian TV JIC, and analysed by Nielsen, a global leader in audience measurement, data, and analytics, on average, over 8 million ...
Gracenote, the content data business unit of Nielsen, has reported quarter-over-quarter growth in available programming on ...
NEW YORK – May 27, 2025 – YouTube maintained its lead among media companies in Nielsen’s April 2025 Media Distributor Gauge ...
Understand the diverse media habits of different generations and the importance of an age-inclusive approach for broader ...
Find out the latest advertising spend trends and competitive dynamics shaping European retail. Tailored for SMBs, this ...
Nielsen and VIZIO’s Inscape are extending their strategic data relationship, building on our collaboration that began in 2022. This multi-year agreement reinforces our shared commitment to delivering ...
Balance your short and long term brand performance goals with a full-funnel marketing strategy. Industry peers and experts ...
Throughout the month of April, Nielsen employees celebrated Global Volunteer Month with volunteering and environmental ...
With data covering 70 of the world’s most popular sports, Gracenote makes it easy for automakers to create highly customized experiences down to the league, team and participant level. Gold-standard ...