A controversy involving actress Sydney Sweeney, U.S. President Donald Trump and clothing retailer American Eagle Outfitters continues to swirl, with the company’s stock up over 20 per cent in trading early this week after a divisive ad campaign that was launched in July.

Sydney Sweeney's American Eagle ad sparked backlash over claims of oversexualization, missed targeting of its audience and controversial messaging

Doja Cat shared a TikTok video of herself repeating Sweeney’s American Eagle campaign monologue with an exaggerated accent. However, others came to the “Anyone But You” star’s defense and agreed that American Eagle’s new denim campaign was nothing beyond a clever play on words.