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Meta boss Mark Zuckerberg said the ads on WhatsApp will not affect personal chats and will be available to channel ...

The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...

For years, WhatsApp resisted the advertising model even as its parent company heavily monetised its other platforms like ...

WhatsApp announced it will begin displaying ads in the app’s Updates tab as part of Meta’s effort to generate more revenue.

WhatsApp, long considered a sanctuary from ads, is now showing promotions in its Updates tab. Meta’s announcement brings status ads, channel promotions and paid subscriptions to the app. Private chats ...

Meta has announced the introduction of advertisements to WhatsApp, ending its long-standing ad-free experience.

WhatsApp said Monday that users will start seeing ads in parts of the app, as owner Meta Platforms moves to cultivate a new ...

Ads will appear exclusively in the ‘Updates’ tab on WhatsApp, which includes the Status and Channels features used by about 1 ...

WhatsApp ads rollout begins globally with Status ads and paid channels. Meta ends 11-year ad-free messaging experience for 3 ...

Meta is making a major shift in how it monetises WhatsApp, its massively popular messaging platform, by introducing ads and ...