WhatsApp has started showing sponsored stories inside its Updates tab, the home of Status and Channels. Meta explained in ...

"No ads" was once the mantra of the founders of WhatsApp. Now, the service has announced it will be introducing advertisements. Chats, though, are to be kept ad-free. DER SPIEGEL spoke with WhatsApp ...

The rollout of advertisements in WhatsApp’s Updates tab marks a key turning point for a platform that is deeply woven into ...

Today, Meta has announced that it's bringing ads to WhatsApp. They will appear in the Updates tab, which is home to both Channels and Status. Meta says the Updates tab is now used by 1.5 billion ...

WhatsApp is stepping into a new phase. Used by 1.5 billion people every single day, its Updates tab—home to Channels and ...

Meta Platforms’ latest move to monetize WhatsApp could add billions to its revenue over time, according to a new note from Morgan Stanley.

Integral Ad Science (NASDAQ:IAS) on Wednesday announced the launch of new contextual category reporting for Meta Platforms (NASDAQ:META), expanding measurement reporting across Facebook and Instagram ...

WhatsApp is taking a bolder step into the advertising world — but in a way it says won’t mess with your personal ...

Meta is streamlining how users post videos on Facebook by consolidating all video uploads into the Reels format, removing the need to choose between a regular video or a Reel.

Facebook's parent company finally brings ads to WhatsApp, straying from the hit messaging app's founding principles ...

SAN FRANCISCO: WhatsApp is set to roll out three new monetisation features within its Updates tab, including paid channel ...

WhatsApp introduces ads in the Status tab, shifting from its original ad-free promise while maintaining encrypted messaging ...