Early audience testing reveals ads from the NFL, Budweiser, Ring, Dove, and Pepsi ranking highest, sparking strong positive emotional responses. The top-performing campaigns share common creative ...

College football bowl season is that magical time of year when we all collectively roll our eyes at “meaningless” games, then proceed to watch them like we suddenly have an intense interest in the ...

While the Pop Tarts Bowl did not result in a Georgia Tech win, it had a lot of people watching. The Pop-Tarts Bowl between BYU and Georgia Tech averaged 8.7 million viewers on ABC. It's the ...

I t’s summertime at Warped Tour and the crowd is roaring. Motion City Soundtrack’s Justin Pierre is pointing at a sea of people and directing their chants to the most memorable lines of “Everything Is ...

Georgia Tech or BYU? Team Sprinkles or Team Swirls? Today's the day we get answers to both questions when Pop-Tarts and ABC present Pop-Tarts Bowl 2025. So, what do you need to know to join in on the ...

The Pop-Tarts Bowl could easily be about who is not there or where these teams are not playing. Both No. 24 Georgia Tech and No. 12 BYU had dreams of reaching the College Football Playoff. After ...

When we put together our top 20 games of last year, we specifically called out Civilization 7, Avowed, Doom: The Dark Ages, and Grand Theft Auto 6 as big franchise games we were already looking ...

BYU faces Georgia Tech in the Pop-Tarts Bowl. Frosting and fillings to come. Chris Gardner / Getty Images The holiday week ahead brings us 16 college football bowl games. Each one of them carries its ...

The Pop-Tarts Bowl has quickly become a fan favorite, and this year, Georgia Tech is leaning into the fun. On Friday, the Yellow Jackets unveiled a new, Pop-Tarts-themed helmet that they will wear ...

The 2026 Winter Olympics take place next February in Milano and Cortina, Italy, but you can get a head start with your own virtual Olympics thanks to a Black Friday deal dropping Mario & Sonic at the ...

Nowadays, everything is an Xbox — or so Microsoft would have you believe. The advent of the Netflix-like Game Pass subscription has become the tech company’s top priority, shifting their focus from ...

Gacha & Catch, a pop-up Japanese crane game store, is opening in the Santa Monica Promenade in Santa Monica on Nov. 22, 2025. The joint project between Japan Entertainment One Inc., TOMY Company, Ltd.