WPP announced yesterday that AKQA Group CEO Ajaz Ahmed has resigned from the agency he founded in 1994. It’s a significant ...
Changes driven by algorithms, artificial intelligence, and the new dimensions of consumer engagement are expected to shape ...
Rideshare company Lyft is putting tire rubber to the road in terms of communicating the importance of voting in the 2024 ...
The tool will connect across the entire Interpublic portfolio, which includes IPG, performance marketing agency Kinesso, and media agency UM among others. Interact is available and being utilised ...
It’s Wednesday night and TikTok stars Dean (@itsdeaann) and Parker (@parkergetajob) have been engaging in a live debate on the platform for 40 minutes. The text behind them reads, “I’m voting for ...
The panel was moderated by Cindy Gallop, Mildenhall’s former employer at BBH who he credited with helping him come out as gay ...
The European Commission has ruled that Elon Musk’s X will be excluded from its Digital Markets Act (DMA) as it is not ...
Semrush, a software as a service (SaaS) platform, has acquired Third Door Media –the parent company of industry news brands ...
TikTok approved four out of eight advertisements containing false election claims submitted by advocacy organization Global ...
Heinz released back-to-back campaigns that are being called out for their racist stereotypes, highlighting continued pitfalls ...
In an effort to reach Gen Z consumers, Kraft Heinz brand Mio is offering to pay for ad space on the generation’s accessory of ...
Agencies are diversifying the services they offer, a strategy that is linked to spending more time on where their existing ...