The organization’s annual StratFest event touched on converged thinking, AI and the role of curiosity in upskilling.

Demand-side platform The Trade Desk (TTD) has announced a new partnership with commerce media technology company Koddi that ...

Five pharma CMOs discuss the skillsets that help them excel in their work, and how they expect the role to evolve.

When it comes to creator marketing, the end goal is no longer to get the brand’s message out; it’s now all about selling.

Advantage Solutions is unifying two agencies, Amp Agency and Advantage Unified Commerce, to form AMP (Advantage Marketing ...

Alongside its launch of an invite-only, TikTok-like app, OpenAI announced Sora 2, an AI-powered video generation tool on ...

Earlier today, Alex Cooper’s media company, Unwell, announced a multiyear creative and media partnership with Google and the ...

And sometimes, costumes aren’t even required: Lowe’s typically marks the true start of the Halloween season with the ...

The chief brand officer of the popular drinkware brand shares the approach to staying fresh, relevant and true to its ...

Taylor Swift has once again rewritten the (marketing rules).

Publicis Groupe retains its holding company lead, while Zenith, Known, Infinite Roar and Dentsu X enter the agency table.

The brand’s colorful offerings and marketing initiatives is a ‘very deliberate’ departure from its athlete-centered origins, ...