The organization’s annual StratFest event touched on converged thinking, AI and the role of curiosity in upskilling.
Demand-side platform The Trade Desk (TTD) has announced a new partnership with commerce media technology company Koddi that ...
Five pharma CMOs discuss the skillsets that help them excel in their work, and how they expect the role to evolve.
When it comes to creator marketing, the end goal is no longer to get the brand’s message out; it’s now all about selling.
And sometimes, costumes aren’t even required: Lowe’s typically marks the true start of the Halloween season with the ...
The chief brand officer of the popular drinkware brand shares the approach to staying fresh, relevant and true to its ...
Publicis Groupe retains its holding company lead, while Zenith, Known, Infinite Roar and Dentsu X enter the agency table.
The brand’s colorful offerings and marketing initiatives is a ‘very deliberate’ departure from its athlete-centered origins, ...
The ‘Nobody Wants This’ actress had creative input in the P1T-developed campaign, which joins a slate of new credit card campaigns featuring famous faces.
With brands such as Marks & Spencer, MG Motor, and TfL choosing to stick with an incumbent over appointing a new shop, ...
To mark International Day of the Girl (October 11), the Unilever-owned brand stays solidly on-brand with its female ...
The New York Times’ Chris Wiggins and The Coca-Cola Company’s Pratik Thakar will open and close, respectively, the second ...