The Macy's Thanksgiving Day Parade telecast grabbed a record 31.3 million viewers across NBC's live telecast and Peacock's streaming replays.

The 98th edition of the Macy’s Thanksgiving Day Parade is set for Thursday. NBC will once again be the official broadcast home of the parade and best place to watch from the comfort of your ...

NBC Inks 10-Year Deal for Macy’s Thanksgiving Day Parade Rights The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

Macy's is promising its largest Thanksgiving Day parade yet, exactly 100 years after the tradition first started. Here's a look at what to expect and how to watch.

NBCUniversal is extending its partnership with Macy’s via a 10-year programming rights deal. The agreement includes The Macy's Thanksgiving Day Parade, Countdown to Macy's Thanksgiving Day ...

Latest news and live updates on the Macy’s Thanksgiving Day Parade. Follow the floats, Broadway performances, live musicians, marching bands and more.

NBC’s ‘Countdown to the Macy’s Thanksgiving Day Parade' is almost here. Here's how to watch, who's hosting, and what to expect.

The Macy’s Thanksgiving Day Parade drew its biggest audience on record with 31.7M people tuning in across NBC and Peacock, up 11% over 2023.

The 98th edition of Macys Thanksgiving Day Parade will begin on Manhattan’s Upper West Side and end at Macy’s flagship store at Herald Square.

Millions of Americans will spend Thursday morning watching the Macy’s M-0.32%decrease; red down pointing triangle Thanksgiving Day Parade, a majestic mix of balloons, floats, high school and ...

NBC may be forced to swallow triple the yearly fees it has been paying to hold onto the broadcast rights for the Macy’s Thanksgiving Day Parade, according to a report. The Comcast-owned network ...