Before joining Vox, she was a senior writer at Refinery29. DrPepper is, arguably, a weird drink. The name alone raises an eyebrow: Is it medicinal? Is it spicy? Is it similar to Coca-Cola ...
Dr Pepper had never brought another brand into “Fansville” before and executives were naturally leery of interfering with its success. But their regard for Aflac’s marketing, particularly the way the ...