Brett Yormark is counting down the days until Kansas State and Iowa State open the 2025 college football season with a much-anticipated August game in Dublin, Ireland. Not only will the Wildcats and Cyclones get to showcase Big 12 football on an international stage,

As he enters his three-year anniversary on the job, Yormark is now among college sports' power brokers. And he remains bullish on the 16-team Big 12, as the college landscape goes through more change with revenue sharing with student-athletes and future College Football Playoff expansion.

When the Big 12 announced it would eliminate its preseason media poll, Yormark explained why the conference made the decision during its media days.

The Big 12 commissioner has seen plenty of growth by the league, which he believes should boost its profile in the College Football Playoff.

During his annual address at Big 12 media days, commissioner Brett Yormark said he expects multiple teams from the conference in the College Football Playoff.

Big 12 football media days 2025 get underway on Tuesday with commissioner Brett Yormark speaking at The Star in Frisco, Texas.

In an interview with ESPN on July 9 on the second day of the Big 12 football media days, commissioner Brett Yormark had high praise for Arizona State.

Brett Yormark believes the Big 12 needs a better performance this season, calling on his teams to produce multiple CFP bids.