Tennessee athletic director Danny White penned a letter to Vols fans after the new 10-year deal with Adidas was announced Aug ...

Tennessee Athletics is reuniting with adidas in a partnership that will last for the next decade in college sports.

The University of Tennessee announced a 10-year partnership with Adidas on Wednesday, effective July 1, 2026. Adidas will ...

The Tennessee Volunteers are switching back to Adidas as the schools' apparel provider. As Tennessee's deal with Nike gets ready to expire, it has been reporte ...

In its announcement, Tennessee said that Adidas would provide "unprecedented" NIL opportunities for athletes across all 20 of ...

Golden State Warriors superstar guard Steph Curry has always been one to partake in multiple off-court events and activities. Curry is one of the most media-fri ...

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After more than a decade, Tennessee announced it was returning to adidas as part of a 10-year contract. Through the agreement ...

KNOXVILLE, Tenn. (WVLT) - The University of Tennessee has inked a deal with Adidas, promising a major investment in name, image and likeness deals with players, while also ushering in a new era of ...

The University of Tennessee announced a 10-year partnership with Adidas on Wednesday. The partnership will be effective July 1, 2026 and Adidas will be the official footwear, uniform, apparel and ...

Tennessee and Adidas were partners from 1995 through 2015. They are partners again with a new apparel deal starting in July 2026.

Tennessee is switching back to Adidas as its athletics apparel provider. UT and Adidas previously partnered from 1995 through 2015.