YouTube, Netflix, Prime Video Hit Usage Highs

YouTube, Netflix, Prime Video Hit Usage Highs During 2024 Holidays
The holiday season brought big gifts to several streaming platforms, with YouTube, Netflix and Prime Video all hitting or tying their best mark ever in Nielsen's monthly snapshot of TV use. The ratings service's December Gauge rankings - which,
Record highs for YouTube, Netflix and Prime Video in December
YouTube has achieved a record share of the US streaming audience in December with 11.1% of TV watch time, according to The Gauge.
Holiday Streaming Feast: YouTube, Netflix, Prime Video All Hit Record Viewing Levels In December, Nielsen Says
Streaming as a viewing category leveled up again in December, according to Nielsen’s monthly Gauge report, rising 9% over the previous month after a comparable gain in November. Collectively, streaming outlets accounted for 43.
Holidays, Football and Blockbusters Drive Record Highs for YouTube, Netflix and Amazon Prime Video in December, according to The Gauge™
Streaming accounts for 41.6% of time spent watching TV in November, with The Roku Channel, Prime Video and YouTube each hitting platform-best shares
YouTube Vs. Netflix: Streamers Top Usage Leaderboard In December, Sector Makes More Gains On Broadcast And Cable
Netflix gained market share in December over broadcast and cable television. How "Squid Game" and NFL games helped tie a company record.
Nielsen: YouTube, Netflix and Prime Video Hit Record Viewing Levels in December
NEW YORK —Heavy viewing during the Thanksgiving and Christmas holidays in the November 25 to December 29 2024 period covered by the December report of Nielsen’s The Gauge, helped increase overall TV viewing by 4% compared to the November report. That also boosted YouTube, Netflix and Prime Video to record viewing levels.
YouTube, Netflix, Prime Video Hit New Viewing Records In December: Nielsen
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YouTube Hits Record Share of TV Usage in December With 11.1%
Holiday football games were five out of the six most-watched telecasts during the month, per Nielsen's The Gauge report The post YouTube Hits Record Share of TV Usage in December With 11.1% appeared first on TheWrap.
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