A mission statement is a key tool that can be as important as your business plan. It captures, in a few succinct sentences, the essence of your business’s goals and the philosophies underlying them.

Companies have created mission statements for years to explain why they exist and why they do what they do. Google’s mission statement, for example, is "to organize the world’s information and make it ...

Having a sense of purpose is probably one of your most value business assets; yet few take the time to tap into it. In today’s marketplace, possessing a sense of purpose is essential for career growth ...

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. For those who have started – or want to start – a business, writing a mission ...

Opinions expressed by Entrepreneur contributors are their own. In their book Start Your Own Business, the staff of Entrepreneur Media Inc. guides you through the critical steps to starting your ...

Plumbing company mission statements concisely inform people of four elements: what your business is, what services it provides, how it provides them, and for whom those services are furnished. A ...

Many companies include mission, vision or value statements in their sexual harassment policies. While a sexual harassment policy can be written to reflect state and federal laws, descriptions of ...

BUFFALO, N.Y. -- The most important phrase in higher education in the past decade has been "assessment of student learning outcomes." Researchers at two institutions, however, maintain that top U.S.