Establishing a mega-brand in the children's content space is a lucrative business, but most struggle to cut through.

Hasbro is all set to release its fiscal third-quarter earnings later this month, and analysts project a single-digit earnings ...

HAMLEYS has revealed its top 15 toys for Christmas this year, including the return of some nostalgic classics. With 11 weeks ...

The MY LITTLE PONY Card Game expands Kayou and Hasbro's existing U.S. line of collectible trading cards. MY LITTLE PONY Friendship Eternal Cards — Moon Edition rolls out at major retailers including ...

With Prime Big Deal Days toy deals, you can treat your little ones to the toys they’ve been pleading for without going into ...

You may wonder why Everybody’s Golf: Hot Shots sounds so familiar. In 1997, the series was originally localized as Hot Shots ...

If you ask any parent or child what the best Halloween cartoons are, you'll probably hear a dozen different answers. From ...

Lose this struggle after all that bad business with Strictly, and it could be Goodnight Vienna for the licence fee. But no pressure, guys. “The ultimate psychological game of deception”, as Claudia ...

With life increasingly fast-paced and complicated, Hamleys toy experts are homing in on a growing cultural shift towards ...

The Amazon Prime Big Deal Days event is LIVE NOW on Oct. 7 & 8! Read on for the the long list of top deals! See all the deals ...

Furry bouncy balls with funny faces are tipped to be some of the must-have toys this Christmas, according to buyers at London ...