Celebrity makeup artist and entrepreneur Patrick Ta joins TODAY to share how to get some of the latest trends in beauty ...

From statement blush to perfectly pouted lips, the beauty looks on day four were all about romance.

From barely-there makeup to Monica's '60s-inspired look, day five gave us all that we needed.

As spring approaches, beauty is shifting into a softer, airier direction — and makeup artists are embracing looks that feel ...

Allison McNamara launched the algae-infused brand MARA Beauty in 2018 looking to give customers "high-performance skincare in as few steps as possible." ...

Valentine’s Day makeup in 2026 has taken a softer, more self-assured turn. It is less about contouring and more about radiant ...

Margot Robbie has been wearing romantic makeup looks on the 'Wuthering Heights' press tour. A makeup artist shared how to achieve the looks.

Harry Styles shared how his two-year career hiatus allowed him to spend quality time with his 2-year-old niece, which gave ...

The bebot trend and the kikay trend currently dominating TikTok aren’t just about makeup—they’re about identity, nostalgia, ...

From shimmery champagne lids to vampy red lips and flushed pink cheeks, find celebrity beauty inspiration to take your cues from this Valentine’s Day, with makeup artist tips on how to get each look.

When Kate does wear makeup, there's shape and dimension, no stripes or harsh lines. Instead of carving cheekbones within an inch of their life (guilty), the Princess opts for gentle definition and ...

Jessica Alba kept her Super Bowl weekend style lineup cool, casual, and camera-ready. On Wednesday, February 11, the actress shared a series of snapshots on Instagram recapping her #SuperBowlLX ...