While most people were eyeing the football yesterday at the Super Bowl LIX, watch lovers were busy scanning the celebrity ...

Tom Brady wore a $740,000 Jacob & Co. Caviar Tourbillon watch covered in yellow sapphires with a movement set with diamonds.

Brady signed a 10-year, $375 million contract with Fox Sports, following his 23-year NFL career, during which he played in 10 ...

Kansas City tight end Travis Kelce arrived in a 1970s-inspired suit from Amiri's Fall 2025 menswear collection.

The former quarterback made his debut as a Super Bowl commentator at 2025’s big game Sunday, wearing an eye-catching watch by famed jeweler Jacob & Co. The Caviar Tourbillon in Yellow Sapphires ...

If you saw Tom Brady at the Super Bowl, then there’s exactly zero chance you missed his watch. The 47mm timepiece, created by jewelers Jacob & Co., is encrusted with nearly 50 carats of yellow ...

Tom Brady wore a dapper gray suit with a black tie but it was his watch that stole the show. Tom Brady is rocking a $740,000 Jacob & Co. watch to the #SuperBowlLIX There is one thing that Jacob ...

That was Jacob & Co.’s Caviar Tourbillon in Yellow Sapphires, part of a limited-edition collection of 18 timepieces rendered in different gemstones. The watch Brady is wearing retails for $ ...

Brady, calling the game alongside Kevin Burkhardt for FOX Sports, is wearing a Jacob and Co. Caviar Tourbillon watch. According to Joe Pompliano, that specific watch costs $600,000. It looks like ...

This universal symbol of luxury is the effect Jacob & Co. recreated with the Caviar Tourbillon." In addition to being studded with gems from the inside out, the watch has an alligator leather ...