Cosmetics giant Estee Lauder Cos.’s rebound could take hold sooner than expected, Goldman Sachs analysts said on Monday, as ...

If you've hear about TikTok's personal curriculum trend, but you don't know how to participate, here's what to know.

The 98-cent doughnut has been selling out in minutes at H-E-B stores across Texas since it started trending on social media, with customers raving that it is one of the store’s best pastries. The ...

Washington Post reporters analyzed data from over 800 TikTok users to learn how the app turns people into power users, some ...

Since the release of “Go!,” stars like BTS’ J-Hope and Katseye members Lara and Yoonchae have joined in on the viral dance challenge. A TikTok-famous weatherman and even a mariachi musician have ...

To engage its Gen Z and Gen Alpha consumers, the Unilever brand went beyond social listening for a more collaborative process ...

There's his trend on social media of using code words for different topics so you can trick the algorithm from categorizing ...