Rocket CRM has released a set of enhancements to its marketing automation system within its customer relationship management ...
Senior marketers are finding success by using AI and data to connect, measure and optimize the entire marketing ecosystem.
All information related to a project should be searchable in a couple of clicks. Divide the project into specific tasks or ...
Struggling with slow website growth and limited return visitors? Building an online presence from scratch can be scary, ...
Cobalt Keys LLC, a Las Vegas-based public relations and communications services firm, announces the expansion of its integrated artificial intelligence and email marketing capabilities designed to ...
Encounter AI-powered marketing platforms for the first time, and they seem almost alien in their capabilities—algorithms that ...
Marketing decisioning has shifted from rules to AI — fueled by data warehouses and advanced models like reinforcement ...
The boundaries between Martech and Adtech are dissipating, prompting a necessary reevaluation of how technology supports marketing objectives. Many brands have invested in connecting their marketing ...
According to the complaint filed by the company’s Managing Director, the breach occurred after its digital team attempted to ...
Learn about the evolution of Customer Data Platforms (CDP) and their significance in modern marketing strategies.
As health systems continue to discipline employees for inflammatory social media posts, chief marketing officers told Becker’s it’s a constant struggle to inform and police staff about their online ...
What does it mean to become an AI-native marketing team — and how do you build one while the tech is still evolving? In this episode of The CMO Circle, Paula Mejia, VP of Marketing at Wix, unpacks the ...