If you go to buy a new Mac from Apple.com today, you’ll notice that things have changed. Instead of a variety of ...

In the future, Apple users should expect more paid upgrades and subscription bundles just like what the company launched ...

Apple has updated its website with changes to the checkout flow when buying a new Mac. Previously, the Apple Online Store would show you a range of preconfigured options with specific processors, RAM, ...

Apple Creator Studio bundle starts at $12.99 monthly with a $3 student plan, helping many drop Adobe Apps and save big each ...

Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, ...

Apple Watch is over a decade old – so why are some apps not leaning into its strengths?

Apple has quietly updated the way that users buy and configure Macs on the online Apple Store, giving customers a process that's closer to buying an iPhone or iPad.

A slim, sharp-looking wearable with a ridiculous 3,000-nit screen and week-long battery life. Just don’t expect full Wear OS smarts ...

Apple’s Creator Studio Pro leverages AI to help creators with tedious tasks — like finding clips or building slides — without ...