Microsoft announced a number of new features for Bing Webmaster Tools including a new recommendations section, 16 months of data (up from six months) and a limited private preview of Copilot.

Google's new Video ad experiment tool simplifies A/B testing, allowing advertisers to easily test creative variations and quickly gather results.

LinkedIn expands its ad offerings with new video options and enhanced automated campaigns, streamlining the ad creation process for marketers.

They’re mastering the YouTube “triple threat” of Feed, Shorts and Skippable Ads. Using this strategy can help your brand stand out and win over consumers in the busy digital marketplace. In this ...

The new EU legislation challenges Google’s search dominance. Learn how it promotes fair competition and what it means for SEO.

The following checklist distills actionable strategies for digital marketers from Lotame’s “The 2024 State of Data Collaboration: A Global Perspective” research report, fielded by Cint. It’s designed ...

Google's helpful content update has been challenging for many websites – but redefining it could lead to recovery and improvement.

New state privacy laws in 2025 may increase Restricted Data Processing traffic on Google AdMob, impacting ad targeting and performance for advertisers.

The new AI-powered Google Shopping update comes with features like dynamic filters, virtual try-ons and personalized homefeeds and deals.

Upcoming third-party policy update enforces severe penalties for significant violations, including immediate account suspension ...

Choosing between SEO andPPC? Assess your startup’s needs with these key questions and make the right choice for driving early growth.

Mustafa Suleyman, the CEO of Microsoft AI, is working on simplicity after taking over as the head of Bing Search and AI efforts at Microsoft. Suleyman wrote on X, “Simplicity is one of the core ...