What is that one thing that makes age-old soap brands stay memorable across generations? Is it the fragrance, the colour, or the packaging? Not quite. Consistency in product promise and brand ...
Wipro Consumer Care and Lighting (WCCL) recently announced that its flagship soap brand Santoor has edged past Hindustan Unilever’s (HUL) Lifebuoy to reach `2,850 crore in 2025 revenues, making it the ...
Santoor has become India's top soap brand. Wipro Consumer Care and Lighting announced its flagship brand Santoor has surpassed Hindustan Unilever's Lifebuoy. The company estimates Santoor achieved ...