In terms of its marketing success, the wine industry has long lagged behind many others. In my two-plus decades covering wine production, news and marketing, it has never been clear to me if our ...
Marketing and sales efforts have generally been a grind for small US wineries: to succeed requires money and expertise. The heating up of distributor consolidation over the past decade hasn’t exactly ...
WALK INTO MOST any wine shop and you’ll likely see signs touting a “hidden gem” or a “staff pick” or perhaps even an “unsung hero” or two. If you’re wondering what these terms really mean, you’re not ...
Gravitas Wine Marketing - representing exceptional producers from around the world in the California wholesale wine market CORTE MADERA, CA, UNITED STATES, November ...
You can sell wine through multiple channels. You should figure your margins for cases to brokers, distributors, retailers and consumers, raising your margin as you move up the distribution chain. Each ...
EAGLE, Idaho--(BUSINESS WIRE)--CellarStash Wine MarketPlace, Inc www.cellarstash.com announced today that it is initiating an advertising campaign designed to drive consumer awareness of its ...
The controversy over “clean wine” is back. In early April, the federal agency that regulates wine and other alcoholic beverages issued a mild warning to producers — and a caveat emptor to consumers — ...
It has never been easy getting a glass of wine in Utah. Just ask Faith Sweeten, co-owner of Log Haven Restaurant in Salt Lake City. "We couldn't even bring up the fact we had wine," Sweeten said, ...
Ryan Coyne might be best known as the man at the head of the company that bought Parler. His full professional journey, however, has been a long track of big bets that have usually panned out. With ...
The U.S. Department of Agriculture offers grants that may help support wine marketing research projects. USDA typically offers grants to agricultural businesses, individual producers, farming ...