The ongoing Indian Premier League (IPL) has intensified the battle of gaining maximum visibility-a factor that brands/startups swear by. Add to that, the Tata IPL 2022 has 29 startups as its sponsors ...

Buzz around the IPL 2023 grew by 44% over last year according to Wavemaker Mesh's 'Earned Equity' report for 2023. The consumption of video content (video views on Instagram, Facebook, Twitter, and ...

JioCinema, a Viacom18 entity, is shaking up the digital advertising game by luring small and medium businesses (SMBs) away from giants like Google and Meta with enticingly affordable IPL advertising ...

Sky Sports will continue to be home of the TATA Indian Premier League (IPL) and TATA Women’s Premier League (WPL) in the UK & Ireland. A new four-year deal to broadcast the two T20 tournaments starts ...

NEW DELHI, Jan 20 (Reuters) - Indian conglomerate Tata Group has bagged the title sponsorship of the Indian Premier League (IPL) for 2024-28 for a "record-breaking" $300 million, the league organisers ...

Sky Sports will continue to be home to the TATA Indian Premier League (IPL) and TATA Women’s Premier League (WPL) in the U.K. and Ireland for the next four years. The multiyear deal to broadcast two ...

ATLANTA, March 19, 2024 /PRNewswire/ -- YuppTV, a global leader in internet-based TV and on-demand South Asian content, today announced that it has successfully achieved the acquisition of digital ...