It’s cold in southeastern Wisconsin, and that can mean only one thing—it’s nearly Girl Scout Cookie season and time to restock my favorites for the year. On learning that the cookie Toast-Yay! ® will ...

In our first post we discussed what a trademark is and how business owners can strengthen the protection of their trademarks. But, obtaining a trademark registration is just the first step—you also ...

Law firmSaxton & Stump today announced the launch of its Trademark Monitoring Program for Franchise Owners, a new offering designed to help franchisors proactively protect brand value, preserve ...

Building a brand sounds exciting. You pick a fun name. Design eye-popping packaging that grabs attention. Then, there’s creating marketing campaigns that establish a strong community. The downside is ...

Over 40% of trademark practitioners are exploring integrating AI to assist with preliminary searches, document automation and trademark monitoring, according to Corsearch’s 2025 State of Trademarks ...

Clearing a name often entails stumbling upon several similar prior trademarks – but not all of these are necessarily obstacles to registering and using a new mark. Instead, applicants must make a case ...

China's 2026 proposed Trademark Law amendment could tighten trademark protection, use-evidence requirements, agent liability, ...

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