TUCSON — Democratic Rep. and Senate hopeful Kyrsten Sinema listened as a small group of Latino business owners introduced themselves, sitting at a private dining room inside a Mexican restaurant in ...

Will $10.3 million in Spanish-language ads change the presidential race? Oct. 1, 2012— -- Television ads are one of the most expensive and ubiquitous tools at a presidential campaign's disposal.

When Verizon wanted to speak to viewers of the recent Oscars broadcast in Spanish, ABC had to change its rules to make it happen. Now the Disney-owned network is willing to do it again. The ...

The reelection campaign of President Donald Trump is taking a contradictory route to appeal to voters—namely, through the use of running ads in Spanish on Facebook. Historically, Trump’s attitude ...

The Latino vote is a big prize in the midterm elections. Latinos make up almost 13 percent of all eligible voters, more than 29 million people. The Democratic Party, in particular, has been criticized ...

Nov. 16, 2012— -- President Barack Obama and Republican challenger Mitt Romney attempted to garner votes from the Latino community in a lot of colorful ways. Although Hispanics have said they ...

Considering that Latinos make up the largest ethnic group in the United States and Latino buying power is on an upward march, you’d figure Spanish-language networks would be fighting advertisers off.

WASHINGTON/SAN FRANCISCO (Reuters) - U.S. President Donald Trump's re-election campaign has run more than 3,000 Facebook ads in English asking for support to curb illegal immigration in the past six ...

How fitting that the most Latinized presidential campaign season in history enters its final week with the Democratic candidate looking deep into our eyes and carefully pronouncing 65 words in Spanish ...

Spanish broadcaster Atresmedia posts a 66.7 percent jump in earnings By Pamela Rolfe The Spanish advertising market grew 7.2 percent in the third quarter, marking the second-consecutive quarter of ad ...

This week saw more dueling Spanish language ads in the U.S. Senate race. A group supporting U.S. Sen. Bill Nelson released a Spanish language ad Tuesday attacking Gov. Rick Scott on his education ...