Remember when saying “Content Is King” was all the rage and B2B marketers got excited about content marketing? It turns out marketing your ideas and product information via content only works if ...

SnapApp received $12 million in Series A funding, which the company plans to use to accelerate development of its platform for creating, publishing, managing and measuring interactive content. The ...

Sponsored by SnapApp, the Demand Gen Report survey reveals just 18 percent of B2B marketers are extremely confident in the effectiveness of their campaigns BOSTON, Dec. 07, 2016 – SnapApp, provider of ...

Uberflip is acquiring SnapApp, bringing together two startups that promise to help marketers use their content more effectively. President and Chief Marketing Officer Randy Frisch argued that Uberflip ...

Providence Equity Partners invested $12 million in Series A funding in SnapApp, a SaaS platform used by business-to-business marketers to manage interactive content. SnapApp, the leading SaaS platform ...

SnapApp’s LeadREV is a content tool that enables users to drag and drop a PDF and convert it into an interactive experience. This provides a more optimized and dynamic viewing experience for the ...

As digital marketing grows, more and more companies will no doubt turn to Facebook for its unique access to millions of people's profiles, pages and friends. Even though Facebook has often changed the ...

“SnapApp Contests” enables companies to engage their target audience by creating and hosting contests across all of their web channels. The company, in the marketing space since 2006, provides a ...

SnapApp plans to move from a 5,000-square-foot space in Newton to a 20,000-square-foot headquarters at 222 Berkeley St. in Boston by May. A local startup that offers content marketing software ...

Uberflip is acquiring SnapApp, bringing together two startups that promise to help marketers use their content more effectively. President and Chief Marketing Officer Randy Frisch argued that Uberflip ...