The shop-in-shop retail approach can yield benefits for both the host retailer and the hosted brand, but there are certainly challenges to entering into this type of partnership. At their core, ...

Target has announced its partnership with Ulta Beauty, the national cosmetics retailer. The partners will be deploying a “shop-in-shops” model where Ulta will have its own mini store, resembling a pop ...

When Ulta Beauty opened its small-format shops within 100 Target locations last month, many shoppers voiced their approval. Social media commenters applauded the move, many calling it the “best thing” ...

Ulta Beauty and Target have mutually agreed to end their Ulta Beauty at Target shop-in-shop partnership when the current agreement concludes in August 2026. Reaching new audiences was one of the core ...

Target is partnering with Warby Parker to open five shop-in-shops during the second half of this year, the retailers said in a Thursday announcement. Warby Parker employees will run the shops, which ...