Google has begun testing ads inside its AI-powered Search mode and Gemini-powered experiences, signalling the next phase of how advertising could evolve in AI-driven interfaces ...

Google wants 'AI mode' on Search to be as personal as possible, and it'll soon tap into services like Gmail or Drive to know ...

Google's Search business model is built on users clicking links to ad-supported websites, but artificial-intelligence ...

Despite persistent concerns about artificial intelligence cannibalizing Search revenues, Google's Search business has ...

The search giant's first $100 billion quarter suggests cannibalization isn't the right frame for Google's AI transition.

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.

All it takes to get to the Discover page on an Android phone is a swipe from left to right on the home screen. If you’ve got ...

Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

Google’s corporate parent on Wednesday announced its first-ever quarter with more than $100 billion in revenue.

Alphabet Inc. reported a surge in demand for its cloud and artificial intelligence services last quarter, pleasing investors ...