For more than 100 years, companies have used slogans in their advertisements. Major corporations and small business alike have used catchy phrases to tell the world what makes their product or service ...

Advertising slogans always have been a marketing staple for businesses large and small. The most recognizable brands have featured memorable, catchy taglines that have resonated with consumers, while ...

Twenty years after the “Got Milk?” ad campaign first launched, consumers have been introduced to a new ad slogan: “Milk Life.” The Milk Processor Education Program (MilkPEP), funded by the nation’s ...

‘Statement’ T-shirts made to promote products in the 70s, 80s and 90s are now a key fashion buy “Don’t take life so seriously, it isn’t permanent”. So said a T-shirt sold by secondhand trader Rory ...

It’s a reasonable bet that on hearing any one of these slogans, most of us would immediately identify it with a brand. In order: L’Oreal, Nike, Red Bull, Qantas, Palmolive, Maybelline, De Beers, KFC, ...