Most real estate agents lose clients early by focusing on data, but top performers build trust through connection and empathy ...

The National Association of Realtors continues to loosen some rules that govern business norms in the residential real estate industry.

Real estate agents increasingly rely on agentic AI for workflow automation, lead management and client communication in 2025.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Compared to other industries, real estate has been slow to adopt technology at scale. Agents ...

For years, real estate earned a reputation as a slow adopter of technology. That is no longer true. Property management ...

The discussion centers on the value and necessity of real estate agents despite the presence of some who may be incompetent. The speaker argues that real estate agents provide valuable services, ...

In a recent article on the pros and cons of buying "flips" we made a flip statement and it is probably not the first time we have done so. Check the deed, we said, to find out how much the owner paid ...

Buying a home is the biggest purchase most families ever make. For veterans and service members, finding a real estate agent familiar with factors like housing allowances, permanent changes of station ...

New York mistakenly granted a new professional license to a real estate agent six months after revoking his previous licenses for what state officials called “discriminatory” conduct revealed in ...