In the marketing world, there’s often a clear divide between outbound and inbound strategies. Outbound marketing – things like radio, TV, and print – pushes a message out to the audience. Inbound ...
(By Buzz Knight) The podcast community has exploded in recent years and has many unique attributes that traditional media and the radio business specifically can consider emulating and learn from.
Correction: The original version of this article incorrectly stated that Brent Corbin is a professor of physics. In fact, Corbin is a lecturer. This post was updated Sept. 24 at 8:18 p.m. Seeing my ...
When I realized back in the 1950s – actually mid-1950s – that a college education would be my best path forward, I did what any serious-minded young person of the time did. I went down to our ...
Mark Durenberger, a veteran engineer and longtime member of the Radio World family, is a member of the board of the Pavek Museum outside of Minneapolis. In that role he has written an essay about ...
At the 2023 Hispanic Radio Conference in Doral, Fla., HRN Media Network President Clark Logan sat down with Horizon Media Senior Audio Investor Natalie Henderson for a wide-ranging and provocative ...
How do on-air journalists learn about expectations for self-presentation? That’s one of the central questions I take up in my new book Performing the News: Identity, Authority, and the Myth of ...
The Hispanic Radio Conference, held June 12-13 in San Antonio, promises not only to be the place to get informed and be inspired — be prepared to be entertained as well. BMI recording artist Angélica ...
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