Inbound marketing is all about reaching a well-defined audience or prospects with relevant content to establish a relationship with them, improve brand awareness and build trust. Content can include ...

“Our algorithm doesn’t pay attention to videos; it pays attention to viewers. So, rather than trying to make videos that’ll make an algorithm happy, focus on making videos that make your viewers happy ...

Next to Google, YouTube is one of the most powerful search engines today. Boasting over 120 million users daily, YouTube is a significant driver of views and engagement to the world’s vast library of ...

Here are the best video SEO best practices to get your YouTube videos found in both Google Universal Search and YouTube search results – and why you should. Back in April 2007, Amanda Watlington, the ...

YouTube SEO helps videos rank higher and attract subscribers to your channel. Read on to learn how to optimize your videos for search purposes and maximize subscriber growth. First, let’s cover the ...

Video is fast becoming the content medium of choice for US consumers, especially younger ones. Video consumption increased 23.3% in 2015, according to ZenithOptimedia's Online Video Forecasts, and ...

According to comScore, nearly 139 million U.S. Internet users watched an average of 83 videos per viewer in March 2008, viewing a total of 11.5 billion online videos during the month. However, the ...

Opinions expressed by Entrepreneur contributors are their own. This is the fourth in a six-part series on how your business can get started on YouTube. In this ...

Marcus Taylor runs down the top 10 most important steps to optimize videos for search. For one, he explains it's important not to limit SEO video optimization to YouTube. Instead, host videos on ...

This is the fourth in a six-part series on how your business can get started on YouTube. In this installment, we examine how to upload your videos and optimize them ...