Big media brands latch onto mobile advertising while cell phone operators are more cautious. Is tension between the two inevitable? Marguerite Reardon started as a CNET News reporter in 2004, covering ...

To standardize key metrics for the mobile interactive industry for the first time ever, the Interactive Advertising Bureau (IAB) and the Mobile Marketing Association (MMA) have released “Mobile Web ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...

Mobile Web site traffic in the Quattro Network as a percentage of corresponding online Web site traffic has grown 35 percent in the first quarter of this year from the fourth quarter of 2007. That ...

After a brief respite, it was another big week for mobile platforms, with a bold move from Apple to block ads on the mobile Web while Twitter extended its messaging capabilities in an attempt to hold ...

The MMA has released Mobile Web Advertising Measurement Guidelines for the US, but what direction are B2B marketers’ mobile strategies heading this side of the pond? Maxine-Laurie Marshall ...

After ten years of over-hype, Eric Schmidt says, the mobile web is about to take off--and so is mobile web advertising. "It's the recreation of the Internet, it's the recreation of the PC (personal ...

In addition to the Asia Pacific (APAC) report, Pixalate released regional reports for Latin America (LATAM), North America, ...

The World Wide Web is unbundling. Millions of new digital electronic devices are being connected to the Internet every day, and the shapes, sizes and functionality of the devices grow daily as well.

"Going Mobile," a study released today by the Online Publishers Association, confirms that the mobile Web isn't just for ringtones and simple text messaging anymore. The research reveals that in the U ...

In addition to the North America report, Pixalate released regional reports for Latin America (LATAM), Europe, the Middle ...