EAGLE COUNTY ” Some folks don’t mind crawling under cars, but just can’t find the time to change their oil. Or, maybe they’d rather leave the oil duty to the experts, but their schedule’s too full to ...

Oil change service chain EZ Lube targeted mobile consumers with a mobile loyalty campaign meant to drive people to its locations. The campaign consisted of a 40-character ad tag at the end of an SMS, ...

Valvoline tapped Cellfire Inc. to help make mobile coupons accepted at all 107 Valvoline Instant Oil Change centers in Cleveland, Minneapolis and St. Louis. Mobile phone users can save money with ...

Proactive equipment maintenance practices are critical today as new and used equipment prices rise and component supply chain issues continue. You need to make the equipment currently in your fleet ...

Work doesn’t grind to a halt just because temperatures drop. Although some may race against time to see how much work can be done before the snow flies, many fleets work through the winter. To ...

Targeting young car owners with fickle loyalty, Jiffy Lube in Los Angeles has launched a geo-targeted mobile ad campaign offering coupons for oil changes. Kovel/Fuller Interactive, Jiffy Lube's agency ...