Merging two visible brand names in any category is not easy, especially when the market leader enjoys a dominance. Chasing Procter & Gamble’s Charmin brand, Kimberly-Clark Corp. has decided to combine ...
In August of 2023, Kimberly-Clarke made an announcement. Kleenex was to disappear from Canadian shelves. It was surprising news, since Kleenex has been a staple in this country since the 1920s. Prior ...
NEENAH, Wis. (WLUK) -- It's an iconic product known around the world that has become synonymous with facial tissue. We're talking about Kleenex -- and its impact on the papermaking industry in ...
SALES of facial tissue during the cold and flu season are, appropriately enough, feverish, but not so during the summer. In the four weeks that ended July 12, 2009, for example, revenue for the ...
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