Sephora artist Helen Dagdag shares her top foundation matching tips to get the perfect shade for your complexion every time. When shopping for new makeup, there are a few staples you know you can pick ...

You’ve probably been matching foundation to your hand or wrist your entire life, wondering why it never looks quite right on your face. Meanwhile, professional makeup artists have been using a ...

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In my Elroel foundation stick review, I tested the viral color-changing formula on my fair skin to see if the color-matching claims actually hold up.

Matching foundations can be daunting, especially during the change of season. When our summer skin fades and we move into cooler months, we might need a shade (or two) in between. The best way to ...

I never know how to select the correct colour foundation for my skin tone – a friend advised me that because I am fair with pink undertones, I should look for a more yellow-based foundation. Is this ...

Typically when we need to purchase a new foundation we make a laundry list of all the things we want to the makeup to do. Then we head to the store and begin swabbing shades on our chins and on our ...