Doing Facebook for small business? It’s still alive, but the way it used to work is dying or nearly dead. Posting every day? That’s a fast track to burnout. Random boosts? Usually a waste of money.
Facebook still dominates the social media advertising landscape for small businesses — but TikTok is coming up fast. About 87% of 7,000 small-business owners surveyed by small-business platform Hello ...
If you’re a Facebook user, chances are, you’re in at least one Facebook group. Facebook groups are popular. In 2021, a joint study conducted by The Governance Lab at NYU and Facebook’s Community ...