That's why customer lifetime value (CLV) has become a strategic priority for high-performing businesses. And with AI-driven ...

Rob Amezcua is CRO at Forescout Technologies with over 28 years of proven success in cybersecurity sales and complex deal negotiation. After nearly 30 years in cybersecurity sales, I’ve seen this ...

For many technology vendors, customer success is measured by how successfully the customer implements and adopts their products. At diginomica, we've long argued that this view is far too narrow — ...

Amid historically low consumer sentiment, major restaurants are adopting value meals as a strategic, temporary measure to ...

Personalization gets customers hooked, but cross the privacy line, and they’ll ghost your brand. Here's how to keep trust alive. Trust matters most. Customer trust is the foundation of successful ...

Bagel Technologies Inc., a startup using specialized artificial intelligence models to help companies make better product decisions based on customer feedback, said it has closed on a $5.5 million ...

Companies want context across the whole customer journey, says CEO Yamini Rangan. Here's how HubSpot plans to deliver it. HubSpot’s embedded AI approach continues to pay dividends with customer ...

When selling your company, your goal is simple: get the highest price possible. But how do you know your business is truly worth what you're asking? Buyers don't just look at revenue — they evaluate ...

Starbucks CEO Brian Niccol wants to win spending-conscious customers over with great service and beverages, he said Tuesday.

‘It has been at the forefront with customers over the last four months. We have had numerous customers move away from HCI to take advantage of the savings. With Broadcom’s licensing model many ...

A TD Bank expert predicted McDonald's value proposition would force restaurant rivals to follow suit with their own discounts and promotional offerings.