Sony will hand operational control of its Bravia TV business to TCL via a JV, while retaining brand ownership and a 49 per cent stake. Here's what the deal means for both firms and the TV market.

Sony is set to enter a partnership with the Chinese TV maker TCL, effectively handing over control of the Bravia television brand. In a joint announcement on Tuesday, the two tech giants revealed Sony ...

Starting in 2027, Sony TVs will be made differently. It may make them cheaper, but will they look as good?

Sony and TCL said Tuesday they're entering into a joint venture to spin Sony's TV and audio home entertainment business into a new company, with TCL holding a controlling 51% stake. But it's not the ...