Communication companies sell various devices for consumers and businesses to communicate, including cellphones, voice-over-Internet features and video conferencing. Small communication company owners ...

As a small business owner, it's tempting to view the current state of communicative affairs as abysmal. The proof is everywhere; people rush through their daily lives, hurriedly combing through their ...

John L. Marshall, chief, Division of Hematology/Oncology, Georgetown University Hospital, associate director, Clinical Research, Lombardi Comprehensive Cancer Center, explains the need for good ...

Last week, we talked about why communication goals fail. The vagueness problem. The motivation trap. The unrealistic expectations. The lack of accountability. If you recognized yourself in any of ...

Many practitioners ultimately aim to build public acceptance of their organizations’ activities. However, because communication programmes take time, shorter term goals are needed to show progress and ...

Set communication goals and outcomes appropriate to the target participants. Element 1 centers on two key concepts: goals and outcomes. A goal is a broad statement of what the communication activity ...