Don’t miss the recent article in Automotive News, featuring UnityWorks’ own VP of Sales, Phil Sura, talking about the exciting new digital advertising platform pushing the boundaries of YouTube ...
Google’s bumper ad tool, which shortens longer videos to six-second bumper ads, is now broadly available. Here’s more information on how to use it. The tool, previously known as Bumper Machine, has ...
After announcing a new ad platform for television last week, Google is launching a new six second “Bumper” video ad format for YouTube. Aimed at “snackable” videos consumed on smartphones, Bumpers ...
A challenge to the creative community, YouTube is set to unleash its 6-second advertisements, dubbed Bumper ads. Unlike the traditional adverts, viewers won’t be able to skip these videos. This ...
YouTube announced Tuesday it is launching a new 6-second ad unit the user can't skip. "Bumper" ads have been specifically designed with mobile in mind due to their lightweight nature. In a blog post, ...
This story was delivered to BI Intelligence "Digital Media Industry Insider" subscribers. To learn more and subscribe, please click here. YouTube has introduced Bumper ads, a new 6-second pre-roll ...
Unless you employ an ad-blocker, you're probably used to seeing pre-roll ads on YouTube videos. You can normally skip the longer spots if they're not really your thing, but a new format launching ...
When it comes to the internet, there are some necessary inconveniences that have to be endured by all. Ads being one of them. With Google often thought of as the heart of the internet, it is not ...
We’re all used to that five-second countdown before the skip button shows up on a YouTube pre-roll ad. Soon, you’ll have to wait just one second more and watch a full, “snack-sized’ video with the ...
YouTube today released its first ever leaderboard for so-called ‘bumper’ ads, with Asia-Pacific populating almost half the list of six-second spots. Following the video platform’s decision to scrap 30 ...
Google AdWords released a new six-second video ad format called Bumper. The format is designed for mobile users and is an unskippable pre-roll video ad for users. In a blog post, Google described the ...
Are you a print subscriber? Activate your account. By Tim Nudd - 2 hours 59 min ago By Asa Hiken - 4 hours 38 min ago By Lindsay Rittenhouse - 8 hours 8 min ago By Ewan Larkin - 8 hours 8 min ago By ...
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