American Eagle also acknowledged the success of its recently-launched marketing partnership with professional football ... and replaced it with "Jeans" before walking away. Fox News Digital's Janelle ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Value, cost and well-worn tropes are dominating ...

Not everyone was a fan of American Eagle’s back-to-school campaign starring Sydney Sweeney, with some critics going as far as to claim the ads promoted the long-disproven theory of eugenics in drawing ...

U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring 27-year-old actor Sydney Sweeney. The ad blitz included “clever, even provocative ...

NEW YORK (AP) — U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring 27-year-old actor Sydney Sweeney. The ad blitz included "clever, even ...

American Eagle Outfitters CEO Jay Schottenstein said in an interview published Monday that the company stands behind its Sydney Sweeney jeans ad campaign, which sparked controversy with some liberal ...

U.S. fashion retailer American Eagle Outfitters wanted to make a splash with its new advertising campaign starring 27-year-old actor Sydney Sweeney. The ad blitz included “clever, even provocative ...

John Immesoete, who helped create Bud Light's Real Men of Genius campaign, releases documentary examining how the Dylan ...

Value, cost and well-worn tropes are dominating back-to-school marketing this year. While some would argue that there’s comfort to be found in the familiar during a chaotic period, Gen Z retailer ...