Jeans rarely make Wall Street headlines, but the denim feud between American Eagle and Gap has investors paying attention. In ...

Sydney Sweeney’s viral jeans ad sparked major controversy on the internet and continues to be a major topic of discussion ...

More than two months after American Eagle's campaign starring actress Sydney Sweeney ignited a national debate after some ...

Sydney Sweeney’s viral jeans ad sparked major controversy on the internet and continues to be a major topic of discussion ...

Early results for American Eagle collaborations with Sydney Sweeney and Travis Kelce set AEO up for a strong second half of the year.

American Eagle Outfitters is expected to report quarterly earnings of US$0.42 per share, reflecting a 12.5% decline year-over-year, with projected net sales of US$1.32 billion, a 2.19% increase ...

What does it mean to have good "genes", and how does diversity in advertising change the way we view products?

New York (CNN) — American Eagle stock surged 25% after its earnings report Wednesday, with its CEO thanking the controversial Sydney Sweeney “Good Jeans” ad campaign for boosting brand awareness and ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. American Eagle's "Sydney Sweeney Has Great Jeans" campaign, ...

American Eagle CEO Jay Schottenstein, who personally approved the ads, told the WSJ that he instructed employees not to react ...

Athletes Anna Frey, Azzi Fudd, Drew Allar, Jeremiah Smith, Kiyan Anthony and Suni Lee join Creative Director, Travis Kelce in the campaign to inspire customers to ‘Live to Play’ NEW YORK--(BUSINESS ...