Hashtag and you shall receive. We've heard so many famous-model genesis stories that involve being scouted while strutting down the street or plucked from obscurity while shopping at the mall. These ...

But, it's ASOS that does us proud (tear). From a spokesperson: "In line with ASOS, Models1 know[s] the importance of a healthy body image in all shapes and sizes...We are extremely conscious of ...

ASOS has been on the receiving end of all the praise hand emojis after the brand started championing model diversity. Not only have they started showing the same clothes on different sized models, but ...

When ultimate bombshell and plus size model Felicity Hayward became ASOS' first Curve stylist last year, I screamed with joy for about five days. Hayward is everything I aspire to be when it comes to ...

When ASOS chose London-based model Vivian Eyo-Ephraim to front their Curve collection, they couldn’t have prepared themselves for the social media frenzy the pics would generate. But, since releasing ...