It's really true that a lure can make the difference between a good day on the water, or a bad day on the water. Does the ...

My girlfriend -- who hadn't fished seriously until she met me -- recently asked me, "How do you know which lure to choose when you're fishing?" It was a good question. I've been fishing so long, I ...

Ethan Albright with a rainbow trout he caught on one of his bio lures; a close-up of the lures fresh out of a mold. Photos courtesy Ethan Albright “I haven’t been able to get out on the boat yet to ...

1.) What Happens When Sage Fly Rods Builds a Luxury Lodge? There’s a lodge in Pray, Montana, run by the same company behind Sage fly rods. It's called, wait for it, Sage Lodge. I'm a fan of Sage fly ...