The man steps onto a raised platform, walks behind a podium and leans toward the microphone. Before him, more than 200 ...

Tennessee softball coach Karen Weekly spoke out Friday on the growing concerns around NIL recruiting. The Lady Volunteers ...

Former Tennessee softball player Taylor Pannell intends to transfer to Texas Tech for her redshirt sophomore season. The ...

BYU's heralded commit AJ Dybantsa leads all of college basketball in NIL valuation despite being all about basketball.

Cooper Flagg reportedly earned a staggering amount of money at Duke. Who could be next in line? Here are the 10 most valuable ...

I guess it would just be the same as the way things used to work,” an athletic director said. "We'd be right back where we ...

Ahead of the College World Series, LSU's star outfielder/pitcher took his shot at pitching his dream brand partnership live ...

Ohio State merges its top NIL collectives into Buckeye Sports Group, delivering structured support and long-term growth ...

College athletics is still operating in a pay-for-play model ... but only for a few more weeks. The transformative House ...

AD Ross Bjork said Ohio State will not cut any sports teams but $18 million will be shared between football, basketball and ...

Texas Tech is making headlines across the college sports landscape thanks to its aggressive NIL approach. The Red Raiders are all-in on leveraging NIL to bring ...

LSU 5-Star WR Commit Reported to Ink NIL Package Worth up to $1 Million originally appeared on Athlon Sports.