A scandal sparked by a couple of indiscreet Coldplay fans is providing fodder for country musicians at their own recent shows.

The employer of a CEO reportedly seen in a viral "kiss cam" moment at a recent Coldplay concert says it is launching an investigation into the incident. Astronomer, a New York City-based data company, said in a statement Friday that a "formal investigation" has been launched by its board of directors.

Coldplay's concert at Gillette Stadium on Wednesday took an unexpected turn when a couple caught on the jumbotron sparked debate online.

Coldplay held their first concert after a viral incident that led to a tech CEO resigning. Frontman Chris Martin gave a slight nod to the situation.

Coldplay frontman Chris Martin made sure to give concertgoers plenty of notice that they may appear on their video screens during the “Jumbotron Song” at their show Saturday night.

The viral claims of 'The Simpsons' predicting the Astronomer saga involving Andy Byron and Kristin Cabot have been debunked.